Ku ya 20 Gashyantare, lululemon yafatanyije n'ikigo gishya cyo muri Ositaraliya gishinzwe ikoranabuhanga rirengera ibidukikije Samsara Eco gutangiza ikintu cya mbere ku isi cya nylon 6,6 cyasubiwemo hakoreshejwe enzymes, ibi bikaba ari intambwe ikomeye mu gutunganya imyenda kuva ku myenda kugeza ku myenda ndetse n'umurimo wa lululemon wo gukora urusobe rw'ibinyabuzima. Lululemon yakoresheje nylon 6,6 yasubiwemo yakoreshejwe mu ikoranabuhanga rya Samsara Eco kugira ngo akore icyitegererezo cy'inyuma cyayo gifite amaboko maremare cya Swiftly Tech, ari nabwo bwa mbere nylon nk'iyo isubiwemo muri ubu buryo.
Toni miliyoni 4 za nylon 6,6 zikorwa buri mwaka, imwe mu plastiki zikoreshwa cyane mu nganda z'imyenda ikaba n'umugozi w'ifatizo wa lululemon mu gukora byinshi mu bicuruzwa byayo bigurishwa cyane, nka Align na Wunder Train leggings. Nylon 6,6 izwiho kugora kongera gukoresha kandi yakoreshejwe cyane mu nganda nko mu myambarire, imodoka n'ibikoresho by'ikoranabuhanga bitewe n'ubushobozi bwayo bukomeye kandi burambye. Muri iki gihe, nylon ishobora kongera gukoreshwa ikorwa mu myanda y'ibikoresho nyuma y'inganda, kandi hari umubare muto w'ibindi bikoresho bishobora kongera gukoreshwa bihuye n'amahame y'imikorere y'ibicuruzwa bya lululemon. Ikoranabuhanga rya Samsara Eco rikora rikoresheje enzymes zakozwe mu buryo bwa tekiniki kugira ngo risenye uruvange rwa nylon 6,6 kugira ngo risubiremo nylon 6,6, ishobora kongera gukoreshwa mu myenda.
Yogendra Dandapure, Visi Perezida ushinzwe udushya mu bikoresho fatizo muri lululemon, yagize ati: “Ingero nziza za lululemon Swiftly zirenze udushya mu bikoresho - zigaragaza amahirwe ashimishije n'ingaruka zishobora kugerwaho binyuze mu bufatanye n'ubufatanye mu nganda zitandukanye. Iri terambere rigaragaza impinduka zikomeye atari gusa ku dushya durambye mu myenda, ahubwo no ku nganda zose zishaka kwerekeza ku buryo buziguye. Twiteguye gukomeza gukorana na Samsara Eco kugira ngo dufashe mu gushyira mu bikorwa iri koranabuhanga rishya mu mezi n'imyaka iri imbere.”
Ibirenga 90 ku ijana bya nylon yakoreshejwe muri buri ngero ya lululemon Swiftly yakozwe hakoreshejwe uburyo bwa Samsara Eco bwo kugarura enzymes, kandi izi ngero zitanga uburyo bwo guhuza, kumva no kugira ireme nk'uko abashyitsi babyiteze ku bicuruzwa bya lululemon. Ingero ya Swiftly yanagaragaje icyerekezo cy'ikigo cyo gufata imyenda ya lululemon, harimo na leggings za lululemon, mu mpera z'ikiciro cy'ubuzima no kuyihuza n'ibindi bikoresho bitari imyenda kugira ngo hakorwe nylon ishobora kongera gukoreshwa mu bicuruzwa bishya bya lululemon.
Paul Riley, Umuyobozi Mukuru akaba n'uwashinze Samsara Eco, yagize ati: “Ubufatanye bwacu na lululemon bugaragaza intambwe ikomeye mu gukemura ikibazo cy’imyanda y’imyenda kandi bugaragaza ubushobozi bwo gushyiraho urusobe rw’imyenda ruzengurutse. Twatangiye dukoresheje nylon 6,6, ariko uko dukomeza kwagura isomero ryacu ry’imisemburo ikoreshwa mu kurya pulasitiki, ibi bishyiraho inzira y’ubushobozi bwo kongera gukoresha mu nganda zitandukanye. Iki ni igihe cy’ingenzi cyane ku hazaza h’imideli irambye no kongera gukoresha ibikoresho.”
Nkuko byatangajwe mbere:
Lululemon yatangaje ubufatanye bw'imyaka myinshi n'ikigo cyo muri Ositaraliya gishinzwe ikoranabuhanga rijyanye n'ibidukikije Samsara Eco mu kwagura uruhererekane binyuze mu kongera gutunganya imyenda kuva ku myenda. Binyuze muri ubu bufatanye bushya, Lululemon irimo gukora nylon na polyester bisubijwemo mu buryo butagira ingano bivuye mu bicuruzwa byayo hakoreshejwe ubu buryo bwo kuzenguruka.
Ubu bufatanye ni urugero ruheruka rw'intego ya Be Planet y'ikigo kandi ni intambwe ishimishije yo kugera ku rusobe rw'ibinyabuzima mu 2030. Samsara Eco ni ikigo gikomeye mu gutunganya ibikoresho bya pulasitiki bitagira umupaka, gitunganya ibikoresho bya nylon na polyester bigezweho biri mu mutima w'ibicuruzwa bya lululemon.
“Nylon iracyari amahirwe yacu akomeye yo kugera ku ntego zacu zo mu 2030 zirambye. Ubu bufatanye bugaragaza ko dushobora gukemura ibibazo bitaragerwaho binyuze mu guhanga udushya rusange.” Yogendra Dandapure, Visi Perezida ushinzwe udushya mu bikoresho fatizo muri lululemon, yagize ati: “Binyuze mu nzira yo gutunganya enzymes za Samsara Eco, turimo guteza imbere ihinduka ry’imyanda y’imyenda ikajyamo nylon na polyester byiza cyane, bizadufasha kugera ku ntego zacu zo kongera gukoresha ibikoresho mu buryo buhoraho.”
Iri ni ishoramari rya mbere rya lululemon mu kigo gishinzwe gutunganya ibikoresho, ndetse ni na ryo Samsara Eco yatangije ubufatanye bwa mbere mu nganda z'imyenda. Nyuma y'inkunga ya miliyoni 56 z'amadolari ya Amerika mu cyiciro cya mbere cy'umwaka ushize, ubufatanye n'ishoramari rya lululemon rije mu gihe Samsara Eco yitegura kwamamaza, ikazana ubushobozi butagira umupaka bwo gutunganya ibikoresho mu nganda z'imideli. Iki ni intambwe ikomeye mu mugambi wa Samsara Eco wo kongera gutunganya ibikoresho bya pulasitiki bigera kuri toni miliyoni 1.5 buri mwaka bitarenze umwaka wa 2030. Hamwe, izi sosiyete zombi zizakora nylon nshya na polyester bisubiwemo mu myanda y'imyenda, bizana ibindi bikoresho by'ingenzi mu nganda z'imyenda zikora neza.
Ted Dagnese, Umuyobozi Mukuru w’Uruhererekane rw’Ibikoresho muri lululemon, yagize ati: “Ubufatanye bwacu na Samsara Eco ni intambwe y’ingenzi igana ku ruhererekane rw’ibinyabuzima. Turimo guteza imbere udushya mu ruhererekane rw’agaciro kandi twishimiye icyo ibi bivuze ku nganda z’imyenda ikora ku isi ndetse n’urugendo rwacu rwo kudakoresha ingufu.”
Gusubiramo ibintu bizagira uruhare runini mu gihe kizaza cy’ubucuruzi n’imyenda. Lululemon irimo guteza imbere uruhererekane rwayo rw’agaciro, harimo
Ibikoresho Birambye: Muri Mata ushize, lululemon yashyize ahagaragara ibicuruzwa byayo bya mbere bikozwe muri nylon ikomoka ku bimera ikomoka ku masoko ashobora kuvugururwa nk'igice cy'ubufatanye bw'imyaka myinshi n'umuyobozi w'ibikoresho birambye Geno.
Ubunararibonye ku bakiliya: Gukomeza gukora neza no kwitabira cyane gahunda ya lululemon yo kongera ubucuruzi bw’ibicuruzwa byazamuye igihe cyo gushushanya ibicuruzwa.
Guhindura imyenda mu myenda: Hamwe na Samsara Eco, lululemon irimo kongera gukoresha imyenda yayo mu gukora ibikoresho bishya bikoresha imyanda mu kongera gukoresha nylon na polyester byasubiwemo.
“Twishimiye ko ubu bufatanye burimo guhungabanya inganda z’imyenda. Ubushobozi bwa Samsara Eco bwo kongera gukoresha imyenda ivanze, harimo na nylon, mu buryo budashira butanga igisubizo cy’ingenzi ku kibazo cy’imyanda y’imyenda. Ibi ntibirigeze bibaho, kandi gukorana na lululemon ni intambwe ikomeye izihutisha urugendo rwo kongera gukoresha imyenda mu buryo bufunze.” Paul Reilly, Umuyobozi Mukuru akaba n’uwashinze Samsara Eco.
Lululemon yiyemeje gukora ibicuruzwa byiza mu buryo bwose binyuze mu gushyiraho intego zishingiye kuri siyansi ari na zo shingiro ry'intego zo kurwanya imihindagurikire y'ikirere zivugwa muri gahunda y'ingaruka ku bicuruzwa.
Inkomoko: Imitwe y'ibinyabutabire bya fibre, lululemon, NTMT Textile Ibikoresho bishya, umuyoboro
Igihe cyo kohereza: Werurwe-05-2024