Vuba aha, nk'uko urubuga rwa Wall Street Journal rw'Abashinwa rubitangaza, byatangaje ko umuyobozi mukuru wa Nike, John Donahoe, yavuze mu butumwa bwa email ko iyi sosiyete izagabanya 2% by'abakozi bayo. Nike ikoresha abantu bagera ku 83.700 ku isi yose, kandi iteganya ko iyi sosiyete ishobora guhagarika imirimo irenga 1.600.
Mu Bushinwa Bunini, Nike yarangije kwirukana abakozi mu 2020, umubare w’abirukanywe ni 20%, abantu bagera kuri 400, kandi hari abakozi bagera ku 2.000 mu Bushinwa Bunini.
Tang Ruoxiu yavuze kandi ko iyi sosiyete izakoresha umutungo wayo mu kongera ishoramari mu byiciro nko mu masosiyete akora ibijyanye no kwiruka, imyenda y’abagore n’ikirango cya Jordan. Iki cyiciro cyo kwirukana abakozi nticyitezweho kugira ingaruka ku bakozi bo mu maduka ya Nike n’ibigo bikwirakwiza ibicuruzwa, ndetse ntikizagira ingaruka ku bakozi bo mu itsinda rya Nike rishinzwe udushya.
Bivugwa ko kwirukana abakozi byatangiye ku ya 16 Gashyantare bikamara icyumweru kimwe. Igihembwe cya gatatu cy’ingengo y’imari cya Nike kirangira ku ya 29 Gashyantare, kandi biteganijwe ko abandi birukanwa mu mpera z’iki gihembwe n’igitaha.
Mu nama y’ibyavuye mu nama yo mu Ukuboza 2023, abayobozi ba Nike bari batangaje ko bazakoresha ivugurura ry’ibigo kugeza kuri miliyoni 400-450 z’amadolari mu gice cya kabiri cy’umwaka w’ingengo y’imari wa 2024, ahanini bijyanye n’imishahara y’abakozi bahagaritse akazi. Muri icyo gihe, Nike yatangaje ko mu gihembwe cya kabiri, inyungu ya miliyari 13.4 z’amadolari n’inyungu ya miliyari 1.6 z’amadolari, byahuye kandi birenga ibyo abasesenguzi bari biteze.
Ariko, imiterere y’ibicuruzwa iratandukanye, ku ruhande rumwe, Black Friday na double Eleven promotion, ibicuruzwa birakomeye, kandi abashaka hanze y’ibiruhuko bari hasi ugereranyije n’uko byari byitezwe. Ku bijyanye n’amasoko mato, ibidukikije by’ubukungu mu Bushinwa Bukuru, Uburayi, Uburasirazuba bwo Hagati na Afurika biri mu gitutu.
Mu gutangaza ibyavuye mu bushakashatsi, Nike yagabanyije ingengo y'imari ya 2024, yiteze ko inyungu mu mwaka wose iziyongeraho 1%, ugereranije n'ibyo yari yarabiteganyije mbere by'uko byari byiyongera hagati mu mibare imwe. Iyi sosiyete yagaragaje ko gukoresha amafaranga menshi mu buryo bwitondewe, ubucuruzi buke bwo kuri interineti n'ibikorwa byinshi byo kwamamaza bigira ingaruka ku nyungu.
Nike ifite gahunda yo kugabanya ikiguzi cya miliyari 2 z'amadolari mu myaka itatu iri imbere, harimo koroshya ishyirwa mu byiciro ry'ibicuruzwa, kunoza imikorere y'uruhererekane rw'ibicuruzwa, gukoresha uburyo buhanitse, kongera imikorere y'ikoranabuhanga, koroshya imiterere y'ikigo, no kunoza ubushobozi bwo gutanga amasoko. Ibi kandi bigaragaza impinduka mu ngamba z'ikigo - kwibanda ku nyungu aho kwibanda ku iterambere ry'ibicuruzwa nyuma y'uko ibibazo byinshi byo mu bubiko bikemuwe.
Inkomoko: Gucapa no kurangiza imyenda, Ikinyamakuru Wall Street
Igihe cyo kohereza: Gashyantare-19-2024