Ku itariki ya 9 Ukuboza, nk'uko byatangajwe n'itangazamakuru:
Mu ihererekanya ry’akazi, Nike yoherereje abakozi ubutumwa kuri uyu wa gatatu itangaza ko izamurwa mu ntera ndetse n’impinduka zimwe na zimwe mu mikorere. Ntiyavuze ku ihagarikwa ry’akazi.
Guhagarika akazi byagize ingaruka ku bice byinshi by'iyi kompanyi ikomeye y'imyenda ya siporo mu byumweru bishize.
Nike yirukanye abakozi mu mashami atandukanye mu ibanga
Nk’uko bigaragara ku nyandiko ya LinkedIn n’amakuru aturuka ku bakozi basanzwe n’abahoze ari abakozi baganiriye na The Oregonian /OregonLive, Nike iherutse kwirukana abakozi, gushaka abakozi, kugura, gushyira mu bikorwa ikirango, ubwubatsi, ibikoresho by’ikoranabuhanga ndetse n’udushya.
Nike ntabwo iratanga itangazo ryo guhagarika abakozi benshi muri Oregon, ibyo bikaba ari ngombwa mu gihe isosiyete yahagarika abakozi 500 cyangwa barenga mu minsi 90.
Nike ntabwo yahaye abakozi amakuru ajyanye n'ihagarikwa ry'akazi. Iyi sosiyete ntiyigeze yoherereza abakozi ubutumwa cyangwa ngo ikore inama y'abantu bose ku bijyanye n'ihagarikwa ry'akazi.
“Ndatekereza ko bashakaga kubigira ibanga,” umukozi wa Nike wirukanwe muri iki cyumweru yabwiye itangazamakuru mbere.
Abakozi babwiye itangazamakuru ko nta byinshi bazi ku biri kuba uretse ibyatangajwe mu nkuru n'ibiri mu butumwa bwa email bwo kuwa gatatu.
Bavuze ko ubutumwa bwa email bwerekanaga impinduka zigiye kubaho "mu mezi ari imbere" kandi ko byongera gusa ku buryo butari bwo.
“Buri wese azashaka kumenya ati, ‘Akazi kanjye ni akahe kuva ubu kugeza ku mpera z’umwaka w’ingengo y’imari (31 Gicurasi)? Ikipe yanjye ikora iki?’” Umwe mu bakozi bayo ubu yagize ati: “Sintekereza ko bizagaragara mu mezi make, ibyo bikaba ari ibintu bidasanzwe ku kigo kinini.”
Itangazamakuru ryemeye kutavuga izina ry'umukozi kuko Nike ibuza abakozi kuvugana n'abanyamakuru nta ruhushya.
Ntabwo iyi sosiyete izatanga ibisobanuro byinshi, nibura ku mugaragaro, kugeza igihe izatanga raporo y’inyungu ku ya 21 Ukuboza. Ariko biragaragara ko Nike, sosiyete nini muri Oregon ikaba n’umushoferi w’ubukungu bw’aho, irimo guhinduka.
Ibicuruzwa ni ikibazo cy'ibanze
Nk’uko raporo ya Nike iheruka gukora buri mwaka ibivuga, 50% by’inkweto za Nike na 29% by’imyenda yazo bikorerwa mu nganda zikora amasezerano muri Vietnam.
Mu mpeshyi ya 2021, inganda nyinshi zaho zarafunzwe by'agateganyo kubera icyorezo. Imigabane ya Nike iri hasi.
Nyuma y'uko uruganda rwongeye gufungura mu 2022, ububiko bwa Nike bwariyongereye mu gihe amafaranga akoreshwa n'abaguzi yagabanukaga.
Ibicuruzwa byinshi bishobora kwica amasosiyete y'imyenda ya siporo. Uko ibicuruzwa bimara igihe kinini, niko agaciro kabyo kazaba gake. Ibiciro byaragabanutse. Inyungu zirimo kugabanuka. Abakiriya bamenyera kugabanyirizwa ibiciro kandi bakirinda kwishyura igiciro cyose.
Nikitsch wo kuri Wedbush yagize ati: “Kuba igice kinini cy’inganda za Nike cyarafunzwe mu gihe cy’amezi abiri byaje kuba ikibazo gikomeye.”
Nick ntabona ko icyifuzo cy'ibicuruzwa bya Nike kigabanuka. Yavuze kandi ko iyi sosiyete yateye imbere mu gukemura ikibazo cy'ibicuruzwa byayo byinshi, byagabanutseho 10% mu gihembwe gishize.
Mu myaka ya vuba aha, Nike yagabanyije konti nyinshi mu bucuruzi bwinshi kuko yibandaga ku kugurisha binyuze muri Nike Store no ku rubuga rwayo rwa interineti na porogaramu ya telefoni igendanwa. Ariko abanywanyi bayo bakoresheje ahantu ho gupakira ibicuruzwa mu maduka manini n'amaduka manini.
Nike yatangiye kugaruka buhoro buhoro ku miyoboro imwe n'imwe igurishwa. Abasesenguzi biteze ko ibyo bizakomeza.
Isoko: Porofeseri w'inkweto, umuyoboro w'itumanaho
Igihe cyo kohereza: Ukuboza 11-2023